FloSports Acquires National Exclusive Programming License to Live Stream Alliance MMA’s Cage Fury Fighting Championships (CFFC) and V3Fights on FloCombat.com - FloSports®

FloSports Acquires National Exclusive Programming License to Live Stream Alliance MMA’s Cage Fury Fighting Championships (CFFC) and V3Fights on FloCombat.com

Multi-year agreement enables FloSports to air all events for CFFC and V3Fights on FloCombat.com

AUSTIN, Texas — January 17, 2018 — Today, FloSports, the innovator in live digital sports and original content, and Alliance MMA of New York (NASDAQ: AMMA) have entered into a multi-year partnership for Alliance MMA’s top promotions, Cage Fury Fighting Championships (CFFC) and V3 Fights, based in Philadelphia and Memphis, respectively. The agreement was brokered by Kings Highway Media, Alliance MMA’s global media production and distribution consultancy.

With the agreement, all CFFC and V3Fights events will be aired live and on-demand only on FloCombat.com, with the first event kicking off March 2018.

“We’re fired up to add these promotions,” FloSports co-founder and CEO Martin Floreani said. “There’s no better place to see the up-and-coming stars of MMA than FloCombat, and we’re excited to showcase the talented fighters in CFFC and V3Fights to our worldwide audience of fans.”

“This new agreement with FloSports is a milestone for Alliance MMA and its CFFC and V3Fights marquee brands. This multi-year contract gives us access to a targeted, sports-centric US audience and reaffirms the value we place on the brands in our portfolio,”  said Paul Danner, Alliance MMA’s CEO. “Today’s news is the culmination of much good work and is further confirmation of Kings Highway Media’s commitment to delivering total global penetration for Alliance MMA.”

Cultivating some of the most well-known and decorated fighters, including Paul Felder, Katlyn Chookagian, Aljamain Sterling, and Mickey Gall, Alliance MMA is one of the most respected organizations in MMA.

FloCombat provides live and on-demand coverage of hundreds of MMA combat events per year, giving fans in-depth access to breaking news, fighter rankings and profiles, original documentaries, and more.

To access live and on-demand coverage of CFFC and V3Fights, visit FloCombat.com and become a monthly or annual PRO subscriber. All PRO subscribers gain access to premium content across the entire FloSports network.

Fans can watch these events live across all screens by downloading the FloSports app on iOS, Apple TV 4 and Roku.

For more information, visit www.FloCombat.com.

About FloSports

FloSports, the innovator in live digital sports and original content, partners with event rights holders and governing bodies to unlock a world of sports coverage that true fans have been waiting for. Through live streaming of premier events, original video programming, and weekly studio shows, FloSports is growing the sports, the athletes and the fans. Current verticals under the FloSports header are Wrestling, Grappling, MMA, Elite Fitness, Boxing, Softball, Tennis, Pro Wrestling, Gymnastics, Marching, Basketball, Volleyball, eSports, Rodeo, Climbing, Swimming, Cheerleading, and Track.

About Alliance MMA, Inc.

Alliance MMA (NASDAQ: AMMA) is a professional mixed martial arts (MMA) company that brings together the best regional productions. Alliance MMA’s mission is to identify and cultivate the next generation of fighters and champions for the Ultimate Fighting Championship (UFC) and other premier MMA promotions.

With some of the world’s leading MMA promotions under the Alliance MMA umbrella, the organization aims eventually to host in excess of 125 events per year, showcasing more than 1,000 fighters. Alliance MMA is also dedicated to generating live original sports media content, attracting an international fan base, and securing major brand sponsorship revenue for live MMA events, digital media, and Alliance MMA fighters.

MMA is the world’s fastest-growing sport with worldwide fans of approximately 300 million according to sports marketing research firm Repucom. MMA is a full contact sport that allows a wide range of fighting techniques, including striking and grappling from various martial arts and disciplines including boxing, wrestling, Brazilian jiu-jitsu, karate, and Muay Thai. Professional MMA fights are legal and regulated by state athletic commissions in all 50 states.

Alliance MMA, Inc. was formed in 2015 for the purpose of acquiring businesses that engage in the promotion of MMA events. In 2016, the company completed an initial public offering that culminated in a listing on the NASDAQ stock exchange. Alliance MMA is the only MMA promotion company that is publicly-traded.

About V3FIGHTS

One of the most exciting live spectacles around, mixed-martial-arts (MMA) is widely considered to be one of the fastest growing sports in the world.

V3FIGHTS, headed by Alliance MMA General Manager Nick Harmeier, is a regional MMA powerhouse, putting on shows across the Southern United States. V3FIGHTS proudly graduates some of its champions to organizations such as the UFC.

Some of the most recognizable alumni to come out of the V3FIGHTS ranks include Bryce Mitchell, Jason Knight, Chase Sherman, Eric Shelton, Eryk Anders, Andrea Lee, Brandon Davis, & more.

About Cage Fury Fighting Championships (CFFC)

Cage Fury Fighting Championships (also known as CFFC), is considered a gold standard in the regional MMA promotion business and stages shows in the Northeastern United States. With a stacked roster of local talent and rising stars, Cage Fury routinely graduates its champions to organizations such as the UFC.

Some of the most recognizable alumni to come out of the CFFC ranks include Jimmie Rivera, Aljamain Sterling, Kimbo Slice, Paul Felder, Jim Miller, Nick Catone, Lyman Good, Katlyn Chookagian, Shane Burgos, Jared Gordon & more.