FloSports Announces Multiyear Broadcast Partnership with UMass Athletics

FloSports Announces Multiyear Broadcast Partnership with UMass Athletics

All home football games at McGuirk Alumni Stadium will appear on FloFootball.com

AUSTIN, Texas — August 5, 2019 — Today, FloSports, the innovator in live digital sports and original content, the University of Massachusetts Athletics, and multimedia rightsholder UMass Sports Properties of Learfield IMG College, announced a two-year broadcast partnership. FloSports will provide live coverage and on-demand coverage of all six of the program’s 2019 home football home games at McGuirk Alumni Stadium on FloFootball.com

“We are pleased to enter into a new partnership with FloSports and extend our valuable relationship with NESN for the upcoming football season,” said UMass Director of Athletics Ryan Bamford. “Flo has been innovative in the digital space and NESN continues to be a regional leader in professional and college sports coverage. This multi-dimensional partnership to produce and distribute UMass football games aligns perfectly with our broadcast strategies to gain maximum visibility for our growing FBS program. It will guarantee that Minutemen fans can watch Coach Bell’s team from various platforms when they can’t be at McGuirk Alumni Stadium this season.”

“UMass has a great football program with very passionate fans,” Lindsey Ross, FloSports Director of Global Rights and Acquisitions said. “This partnership expands our NCAA football coverage, which now includes Colonial Athletic Association, MEAC, New Mexico State, SIAC and many more. In addition, FloSports is pleased to be able to bring these games to fans who cannot make it out to McGuirk Alumni Stadium or to visiting team fans across the country.”

The 2019 UMass home football schedule and kickoff times on FloFootball.com include:

Sat., Sept. 7 vs. Southern Illinois • 3:30 p.m.

Sat., Sept. 21 vs. Coastal Carolina • 1 p.m. 

Sat., Sept. 28 vs. Akron • 3:30 p.m. 

Sat., Oct. 26 vs. UConn • 3:30 p.m. 

Sat., Nov. 2 vs. Liberty • Noon 

Sat., Nov. 23 vs. BYU • Noon 

To access live and on-demand coverage of UMass football and other games, visit FloFootball.com to become a monthly or annual PRO subscriber. Either subscription unlocks access to premium content across the entire FloSports network. Watch the games across all screens by downloading the FloSports app on Amazon Fire TV, Roku, Apple TV, and the App Store.

Streaming more than 10,000 live competitions per year, FloSports continues to emerge as the global leader in live, in-depth, and on-demand digital coverage for passionate sports fans.

For more information, visit FloFootball.com.

About FloSports

Founded in 2006, FloSports is a venture-backed OTT subscription video streaming service dedicated to sports, offering live and on-demand access to tens of thousands of competitions across 20+ sports in the US and abroad. FloSports offers a growing library of more than 2,000 hours of premium content and owns exclusive broadcast rights to 4,000+ premier events, with over 1M hours live streamed since inception.

About Learfield IMG College

UMass Sports Properties is the locally based team for Learfield IMG College, which unlocks the value of college sports for brands and fans through an omnichannel platform. The company’s extensive commerce, experiential and media solutions create ultimate opportunities for fan engagement. The Learfield IMG College suite of services includes licensing and multimedia sponsorship management; publishing, broadcasting, digital and social media; ticket sales and professional concessions expertise; branding; campus-wide business and sponsorship development; and venue technology systems. Headquartered in Plano, Texas, the company has long had the privilege of being an advocate for intercollegiate athletics and the student-athlete experience. Since 2008, it has served as title sponsor for the acclaimed Learfield IMG College Directors’ Cup, supporting athletic departments across all divisions.