Expanded Partnership Starts With 2021 Season And Includes A Minimum Of 850 Live Events Annually
AUSTIN, Tx. (August 12, 2021) – The Colonial Athletic Association and FloSports have agreed to an expansion of their streaming rights partnership making FloSports the exclusive digital platform for live and on-demand coverage of 13 conference sports.
The expanded agreement provides a minimum of 850 CAA events to FloSports annually over the next two years. All regular season CAA-controlled football and men’s and women’s basketball games will air exclusively on FloSports on the digital side with CAA member institutions retaining rights for local linear television distribution.
FloSports continues to invest in collegiate sports at all levels with this new expanded agreement that includes an increased annual rights fee to CAA. The investment enhances the exposure of CAA sports and makes them available to a global audience while strengthening the CAA’s ability to build a greater direct relationship with fans.
“We are pleased to expand our partnership with FloSports for the next two years,” CAA Commissioner Joe D’Antonio said. “FloSports has done a great job promoting the conference and we’re excited to provide CAA fans with a single streaming platform where they can watch nearly every game in a variety of sports.”
Upon entering into the original agreement with FloSports in 2019, the CAA became the first college conference to select a streaming OTT, direct-to-consumer company as its primary media partner. FloSports streamed more than 440 CAA events throughout 2019-2020, prior to the cancellation of the spring season due to the COVID-19 pandemic, and 488 CAA events in the condensed 2020-2021 season.
“Joe and the forward thinking membership of the CAA have been best-in-class partners since 2019 and we’re thrilled to expand our relationship with the conference,” says Mike Levy, VP, Global Rights Acquisition, FloSports. “It’s a testament to the strength of CAA athletics that we confidently continued our investment in coverage of the CAA.”
The conference will maintain its relationship with LAX Sports Network (LSN) for men’s and women’s lacrosse, but will expand that coverage with additional distribution on FloSports.
By following this link (flosports.tv/caa), CAA fans can sign up for an annual subscription to FloSports, which remains at a reduced rate of $95.88 per year ($7.99 per month) or a discounted monthly rate of $12.50. Also, anyone who subscribes using a CAA member Institution domain (.edu) e-mail address will be eligible for a $6.99 subscription rate per month. Any subscription provides access to all content that FloSports offers.
The partnership expansion was negotiated by Collegiate Sports Management Group (CSMG).
About The Colonial Athletic Association and the CAA Football Conference
Headquartered in Richmond, Virginia, the CAA has 10 full members and CAA Football has 12 members. The conferences have combined to produce 17 national team champions in four different sports, 33 individual national champions, 15 national players of the year, 14 national coaches of the year, and 13 winners of the Honda Award. For more information, visit CAASports.com.
CAA full member institutions include: College of Charleston, University of Delaware, Drexel University, Elon University, Hofstra University, James Madison University, University of North Carolina Wilmington, Northeastern University, Towson University and William & Mary.
CAA Football member institutions include: University at Albany, University of Delaware, Elon University, James Madison University, University of Maine, University of New Hampshire, University of Rhode Island, University of Richmond, Stony Brook University, Towson University, Villanova University and William & Mary.
Founded in 2006, FloSports is a subscription video streaming service dedicated to sports, offering live and on-demand access to hundreds of thousands of competition events across 20+ vertical sport categories in the US and abroad. FloSports’ mission is to give underserved sports the attention they deserve. With a growing library of more than 300,000 hours of premium content including news, expert commentary, films, documentaries and more, FloSports has established itself as an innovator and leader in sports streaming. Finally, your sport has a home. For more information, please visit: flosports.tv.