Coverage includes the Semi-Finals and Finals on FloRodeo.com
AUSTIN, Texas — February 12, 2018 — FloSports, the innovator in live digital sports and original content, today announced an exclusive partnership with RFD-TV’s The AMERICAN to live stream the Semi-Finals and Finals. Known as The World’s Richest One-Day Rodeo, the top rodeo competitors from around the world compete for $2,500,000.
In its fifth year, The AMERICAN has become one of the most anticipated and competitive events in rodeo. Attracting thousands of professional, amateur, and youth athletes, competitors can qualify for the event three different ways, by invitation, offered exemptions, and paid entries to qualifying events throughout the year sanctioned by Better Barrel Races, Professional Bull Riders, and Ultimate Calf Roping.
This year, The AMERICAN contestants will compete for huge cash prizes. Each event will pay $100,000 for first place and $25,000 for second place. In addition, if a qualifying athlete can win his or her event, they will be entitled to a share of a $1,000,000 side pot.
“From world-renowned athletes to rising stars and fan favorites, The AMERICAN spotlights the best of the best in rodeo,” FloSports SVP Global Rights Acquisition and Subscription Phil Wendler said. “Our partnership with RFD-TV’s The American allows us to provide expanded, in-depth coverage, along with worldwide distribution, designed to elevate the weeklong event, including ‘The World’s Richest One-Day Rodeo.’”
“RFD-TV’s The American, presented by Dish has grown by leaps and bounds in its first four years, and year 5 promises to be the best yet,” said Billy Frey, Chief Marketing Officer. “Those that can’t make it to AT&T Stadium or Cowtown Coliseum can watch or listen to all the action on RFD-TV, The Cowboy Channel, RURAL RADIO on SiriusXM Channel 147 and now FloRodeo.com and we couldn’t be more proud.”
FloRodeo’s live stream of The AMERICAN qualifying events kick off on Feb. 18-24, 2018, at the Cowtown Coliseum in Fort Worth, Texas. Coverage of The AMERICAN Rodeo finals begin on Feb. 25, 2018, at the AT&T Stadium in Arlington, Texas. The AMERICAN will also air LIVE on RFD-TV, The Cowboy Channel, and RURAL RADIO on SiriusXM Channel 147. The Semi-Finals will be live streamed on FloRodeo.com and simulcast on The Cowboy Channel and RURAL RADIO.
To access live and on-demand coverage of THE AMERICAN, visit FloRodeo.com and become a monthly or annual PRO subscriber. Either subscription unlock access to premium content across the entire FloSports network. Watch the competition across all screens by downloading the FloSports app on iOS, Roku or Apple TV 4.
For more information, visit www.FloSports.tv.
About FloSports
FloSports, the innovator in live digital sports and original content, partners with event rights holders and governing bodies to unlock a world of sports coverage that true fans have been waiting for. Through live streaming of premier events, original video programming, and weekly studio shows, FloSports is growing the sports, the events, the athletes and the fans. Current verticals under the FloSports header are Basketball, MMA, Football, Wrestling, Track, Gymnastics and more.
About RFD-TV’s THE AMERICAN:
RFD-TV’s The AMERICAN, presented by Dish is an annual event and is the only rodeo held in AT&T Stadium in Arlington, TX, home of the Dallas Cowboys. The AMERICAN is known as “the world’s richest one-day rodeo” and pays out nearly $2.5 million annually through a series of qualifiers, The Semi-Finals, and the final event, RFD-TV’s The AMERICAN. The event unites the top athletes in the world from the PRCA, WPRA, and PBR world standings and pits them against underdogs who advance from The American Semi-Finals, together to battle for the biggest single paycheck of their lives. For more information, please visit AmericanRodeo.com.
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